LAUGHING AND LEARNING FROM MARKETING FAILS
ABOUT BAD BAD MARKETING
Bad Bad Marketing is your blog to better understanding marketing mistakes. I try to dissect where things went wrong, help you learn, and turn fails into useful strategies.
THE GOLDEN RULES
EACH POST WILL BREAK DOWN:
- The Campaign Concept
- The Bad Execution
- The Aftermath
- Key Takeaways for Marketers
WHY SUBSCRIBE?
- Real-World Examples: No theoretical dribble – just marketing experiences from the trenches
- Actionable Takeaways: Each post breaks down marketing missteps into clear, implementable lessons
OUR MISSION
Marketing isn't just about generating an MQL or building brand – it's about really connecting to people that buy your products. And nothing demonstrates the art of connection quite like watching brands miss the mark. This blog is your marketing post-mortem giving you a roadmap of pitfalls to avoid.
NO BRANDS WERE HARMED IN THE WRITING OF THIS BLOG
My goal isn't to harm reputations, but to show the thin line between good creativity and execution and a marketing shit show. Think of this blog as your marketing guardian angel – you often hear the little voice, but it's up to you if you decide to listen.
Stay tuned and prepare to learn from other's marketing pain!
BAD BAD MARKETING SWAG COLLECTION
The shameless swag collection combines practical items that make me laugh such as shirts and mugs as well as trade show tchotchkes emblazoned with inside jokes and meaningful marketing takeaways.
Something has to pay the bills. That AI generated gold chain isn't exactly free.
The shepard of marketing wisdom: david white
David White isn’t your typical cover story on a fake marketing magazine. With two decades of marketing leadership experience across startups, scale-ups, and enterprise organizations, he’s seen it all – and made plenty of mistakes along the way.
A graduate of Ohio University’s MBA program, David has built high-performing marketing teams from the ground up, implemented cutting-edge marketing technologies, and navigated today’s marketing landscape with both scars and success stories to show for it.
His journey isn’t about perfection – it’s about continuous learning and adaptation. He understands that marketing isn’t about avoiding mistakes – it’s about learning from them faster and more effectively than your competition. More importantly, it’s about marketer’s having fun.
